Patio tables and potted plants outside,
fresh deli sandwiches inside. Not your usual convenience
store/gas station scene at all.
In fact, with a car wash and automotive detailing services,
and even more tables indoors, Moab Chevron could well be
the working person’s preferred multi-purpose lunch-hour
Managers Stuart and Ashle Kent have upgraded an already
good thing at the station on South Highway 191, where former
owner Ron Miller built gasoline islands far from the front
door of the store, and served fried foods, especially chicken,
daily. Stuart’s father, Howard Kent, bought the business
three years ago, sent his landscaper son and his family
from Salt Lake City to Moab to run the store, and the couple
has barely missed a beat on upgrading quality and services
“We were up 27 percent in sales this season,”
Stuart said, attributing the increase to a loyal local clientele
and a billboard north of town notifying Chevron Cardholders
to head south of town before filling up. “We’ve
completely remodeled, built a fast food counter, an office
and purchased new equipment. We’ve begun to have a
regular group of coffee drinkers here in the morning, and
our deli is really a good thing.”
The deli opened last March, and is separate from the fast
food counter where the usual fare found at a convenience
store can still be had, but in a roomier, brighter self-serve
The deli is full service, run by another Salt Lake City
transplant, Ron Thomas, who prepares fresh and exotic pasta
salads, specialty pastas, good breads, vegie dips and fruit
“We’re small,” Ron says, “so we
can make everything fresh and offer something healthier
to people on the road. We even have homemade granola bars.”
The deli is still developing, Stuart adds, and will soon
expand to offer take-out dishes such as lasagna.
Moab Chevron is open 24 hours a day, and more notably in
Moab, year-round. The deli, currently open from 8 a.m. to
3 p.m., will expand with the purchase of a walk-in freezer
and development of the take out menu. Fried foods, including
chicken, are available anytime.
“The first thing we did was remodel,” Stuart
says, “then we added the car wash. We offer a $1 car
wash for locals, and that has brought in a lot of business.
Now we have the deli and I’ve started car detailing
by appointment. This winter we’ll be expanding some
of our plans.”
Which is what Stuart said he likes about Moab winters. Although
business drops off considerably, that is when Stuart sets
to work on new projects.
“During the summer all we can do is keep up with business,”
he said. “I like winter because I can get my projects
Stuart and Ashle have two living projects helping them out:
5-year-old Tala and 6-month-old Indigo. The latter is responsible
for the purchase of a high chair, available to customers
for indoor seating.
Moab Chevron employs 14 staff, and the environment is hometown
friendly. From tables indoor or out is a classic view of
the Moab Rim, and because the gas pumps were intelligently
placed a good distance from the store’s entrance there
is little bustle or interruption of the view.
Stuart said nearly half of his business comes from the local
community, and he intends to offer full service, including
water and air, all year long, 24 hours a day. Moab Chevron
is located at 817 S. Main St. For further information, or
to inquire about automobile detailing, call 259-0500.