word is out about Moab’s smallest big treasure, Su
Casa, a decorating store for the southwest lifestyle. Talk
about size being deceiving, who knew all the resources in
that cute little store next to the Moab Brewery?
others did, because it has already become a destination
store for lots of visitors in town. Some say their first
stop in Moab is Su Casa, before they hit any trails or
the river. Even though owners Dee and Don Kellogg opened
the store to cater to Moab’s specific needs and keep
it open year-round, the word has just begun traveling among
Moabites that you can now decorate your home with treasures
from around the world without even leaving town!
I’ve walked by Su Casa numerous times, always tempted by the beautiful
displays and the wonderful scents…but I mistakenly assumed it
was one of those tourists’ boutiques that never carry things you
really need. I couldn’t have been more wrong and now I am kicking
myself for not finding designer Dee Kellogg six months ago when we first
started designing our own home.
To begin with, Su Casa carries twenty lines of lighting, door and cabinet
hardware, including the Rocky Mountain line, and handcrafted rustic furniture.
They have recently added upholstered furniture with lifetime guarantees
and hundreds of selections of fabric and leather. And to think of all
those wasted trips to Salt Lake when we could have found the style we
wanted right here in Moab!
the entire store and you’ll be delighted to find choices in quality
patio furniture and pottery, as well as interior and exterior fountains
outback. The gorgeous patio furniture is guaranteed against sun blistering,
and is heavy enough to resist Moab’s windiest days. These details,
that newcomers to Moab often don’t know to consider, reflect the
Kellogg’s knowledge of southwestern needs.
Everything in the store is literally hand selected. Dee just returned
this month from a 4000 mile trip throughout Mexico to bring back specific
pieces. “The beauty of the Southwest style doesn’t rely on
Mexican imports only,” Dee is quick to point out, as she shows
me pieces in the store from Malaysia, England, Ecuador, Spain, Brazil
and Thailand. Suddenly the boundaries of Southwest style seem less confined
and take on an internationally eclectic manner.
“What I love about Southwest style,” explains Dee, “is that
it’s comfortable and casual. It has a way of quickly making a house more
of a home, and not only are you comfortable but so are your guests.” Dee’s
expert eye makes Su Casa the place to come if you are building a southwestern
home in any of its many variations: high style rustic, Santa Fe colonial, mountain
lodge, western ranch, and southwest contemporary.
outside, one can’t begin to imagine all the resources within the
store. Forty percent of the business is special order, with most pieces
coming in the door and going right out for delivery. There is something
for every budget, with offerings of 99¢ votives to a $4500 painting.
Multiple lines of furniture, window shades, pottery, tableware, candles,
bedspreads, iron work, lamps, and unique rugs fill every corner of the
store. Beautiful hand-carved posts and corbels rest on the back patio.
Besides having the most extensive line of custom lightning in Moab, Su
Casa also offers unique architectural elements and works of art by J.C.
Borders and Cassandra Coles.
Dee and her husband Don know first hand the frustration of trying to
decorate a home in Moab. After retiring and buying a home in the foothills
of Spanish Valley, they were discouraged by how little they could find
locally to remodel their home. They decided to open the store and utilize
their experience building and remodeling homes throughout the US. “We
knew it was needed here, but we had no idea how badly,” says Dee,
explaining how their “grand hobby” quickly turned into a
real business. This month marks the first anniversary of Su Casa in Moab,
which has grown enormously in its first year.
Fortunately, Dee was already certified as an International Furnishing
and Design professional, and after years as an international executive,
all that time spent in different locations allows her to understand exactly
what will be needed for a Northern Italian kitchen versus one in a Northern
French style. Don, who worked for forty years with the government, is
also a master gardener, and now designs El Fresco kitchens and exterior
living spaces. In addition, Don and Dee Kellogg practiced feng shui long
before it became a yuppie fad, and welcome those interested in having
its principles applied to their design layout.
In their first year of business, the Kellogg’s have already earned
a reputation for their customer service that goes above and beyond. One
woman came into the store panicking, saying that her builder told her
to decide on all the lighting and several other features by the very
next day. Dee helped calm her down and said, “Let’s go to
the site.” The next day, after having Dee walk her through all
her options and help determine the look she wanted, the same woman returned
with a huge bouquet, thanking Dee for the first night of real sleep she
had enjoyed in weeks!
“The biggest misconception people have,” according to Dee, “is
that they need to wait until their home is built and then focus on the decorating.” Even
some of the best architects don’t always incorporate how the family will
actually use the space or their unique needs. Dee always does a lifestyle walk
through, thinking about how the family entertains and how the kitchen should
be laid out, so that the house flows with the way they live.
Small changes made in the early stages of building can save a fortune
later. Dee describes one home where she widened the stairway to allow
the owner to showcase her beautiful collection of pottery, which added
pennies to the building cost but would have been prohibitive if the stairs
had already been done.
Sometimes a window moved just slightly will better accommodate a family
heirloom piece. Instead of waiting, you should be heading to Su Casa
as soon as you have blue prints with which to work. You can hire Dee
as a personal consultant, and in return you receive her rare ability
to visualize from a floor plan and see the challenges as well as opportunities.
Decorating services include house staging, color selection, room arrangement,
and interior or exterior living area design. She spends a tremendous
amount of time doing research for people, to find that specific item
they want that fits their taste, style, and life.
As news of Su Casa spreads, you can see Dee’s hand in the décor
of local businesses, including the beautiful new setting at Desert Bistro.
She is currently working on ten homes in Moab, as well as homes in Aspen
and Telluride. Su Casa has also designed model packages for condos at
Coyote Run and Orchard Villa.
Dee and Don Kellogg have heard customers from Aspen, Taos, as well as
Lake Tahoe, saying they couldn’t find the same choices near them
as we have here in Moab at Su Casa. So, next time you walk by that charming
little store on Main, come in and discover the treasure of resources
that will turn your house into a home.
Su Casa, located at 690 S. Main, next to the Moab Brewery,
is open Tuesday through Saturday, from 11:00 am until 5:00
pm. Decorating consultation is available by calling (435)
259-1781 for an appointment.